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Passion Brings Success Submitted by Alden Pointe

 Alden Pointe July 07, 2014
Submitted by Alden Pointe

Alden Pointe’s team believes that moving to an assisted living and memory care community isn’t your last stop; it’s another chapter of your life, and it should be great.

Alden Pointe Assisted Living and Memory Care celebrated its ninth anniversary June 15th, and in its nine years of operation, Alden Pointe’s staff has perfected assisted living and memory care — understanding that it’s all about the Residents. The community focuses on a holistic approach to care, which ensures that Residents receive the best care possible in all aspects of life.

Unlike most others in the industry, Alden Pointe has had only one Executive Director in its existence and has several long-term employees, providing its Residents with much needed stability. Led by Executive Director Kathy McPhail, Alden Pointe is a home away from home for many in the Hattiesburg area. Kathy takes personal responsibility for each Resident’s happiness, ensuring they receive the best care and programs. Her philosophy is to treat each Resident as if he or she is a member of her own family.

Ricky McPhail, Kathy’s husband of 33 years, serves as Director of Nursing at Alden Pointe. Ricky shares Kathy’s passion for caring for seniors. In fact, the couple considers assisted living and memory care their calling in life. Ricky chose to return to school to become a Registered Nurse after earning a bachelor’s degree in forestry and working as a Registered Forester for the State of Mississippi and as a private consultant.

Pleasing People
Alden Pointe’s success is a result of the passionate care of its management and staff.

“Success follows passion,” Kathy said. “We are passionate about what we do here every day. We’re making a difference in people’s lives. We’re meeting their physical, spiritual, and emotional needs; everything that makes us human beings.”

One of the many things that make Alden Pointe unique in the assisted living field is the leeway Kathy has to make decisions for her community. Alden Pointe is owned by New Orleans-based Schonberg & Associates, which believes in giving its Executive Directors autonomy over business decisions.

“Our owner hires good people, and then lets them run their businesses,” Kathy said. “I don’t have to spend time every day in corporate meetings or conference calls. I can focus on our Residents. And families know that they can come to me and get a decision, not wait a week to hear back from corporate. I’ve lived in Hattiesburg my entire life and  want to make sure we’re going to do it right.”

Kathy’s work is recognized across Schonberg & Associates. In 2013, Alden Pointe won the Presidents Cup Award for a third time. The award is given by corporate founder David Schonberg and based in large part on customer satisfaction surveys.

“My number one priority is my Residents,” Kathy said. “My bottom line comes second. That’s why we’re so successful.”

Neighborhood Approach

The focus is on the individual at Alden Pointe in three “neighborhoods” of 12 apartments: two neighborhoods for assisted living and one dedicated to memory care. Each of the three neighborhoods has a shared den with television and room for activities, a community dining room, and laundry facilities for those Residents in that neighborhood.

Spacious studio and one-bedroom apartments, each with a private bathroom, are available in all of the neighborhoods. Residents are encouraged to bring their own furniture and decorate their apartment any way they want.

“It can be difficult to transition from your home of 50 or 60 years to a new place,” Kathy said. “Imagine how much easier it would be if you could wake up in your own bed or sit on your own couch.”

All three neighborhoods share the Southern home cooking provided by two chefs. With the smaller community and individual approach, cooks can easily match each Resident’s needs when cooking for the group. It might be as simple as baking chicken for a Resident who needs to avoid fried foods, to preparing a cucumber and tomato salad for those who cannot eat leafy green vegetables due to medication contraindications.

Meeting Needs
Alden Pointe strives to meet all of its Residents’ needs, and unlike other communities, has a nurse on duty 24 hours a day.

“That is not a requirement,” Kathy said. “I just felt it was something we needed. If I had a loved one here, I would want to know there was a nurse in the building to handle any situation twenty-four seven.”

Both McPhails recently became trainers in the Dementia-Capable Care, which is a Resident-centered program that utilizes care partners, not care givers.

“We want to provide the care they need, and also try to keep them as independent as possible,” Kathy said. “We focus on what each individual can do instead of focusing on what they can’t do. We adjust our care depending on that individual’s needs.”

A care partner may assist a Resident with difficulty choosing clothes for the day by setting out the clothing, then the Resident is able to put the clothes on.

Learning more about each Resident’s life before they move to Alden Pointe is also key for success. Many enjoy washing fresh produce and shucking corn. Others love to help fold towels and reminisce about when they had a houseful of children and a lot of laundry to do.

“Our goal at Alden Pointe is to let our Residents take part in activities that they love, so they feel at home,” Kathy said.

They also take Residents off site for activities. A 15-passenger bus is available for shopping trips and other special outings.

“We might go to lunch, or a concert, or something in the park,” Kathy said. “We go to Camp Shelby, to the museum, really anything our Residents are interested in doing in the community.” Also provided are rides to and from appointments if a family member cannot take them.

Residents at Alden Pointe get out and about, but the staff provides ample opportunities for staying active and engaged right at home. They offer an extensive activities calendar with activities such as morning devotion, Scrabble, memory games, and music therapy.

In addition to the activities calendar, celebrations are a big part of daily life for Residents at Alden Pointe, whether it is an Easter party, a Mardi Gras celebration, or St. Patrick’s Day feast. Residents also welcome trick-or-treaters at Halloween.

Alden Pointe is located at 2 Courtland Drive in Hattiesburg. For more information or to schedule a tour, call 601-296-9711. You may also take a virtual tour and learn more about Alden Pointe on their website: Back to Top

 Alden Pointe| July 07, 2014

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